Health-tech data & product consulting · Calgary, AB

From prototype
to production.

I'm Tim Cruz — a former clinical-AI CTO and data science leader. I partner with health-tech founders to build the data and product foundations that turn early traction into products that ship, scale, and last.

Seed to Series C · Working with founders across Canada

Tim Cruz, founder of Cruz Control Consulting
Tim Cruz · Founder & Principal
7+ yrs
Across data science, engineering & product
$2B+
In payments governed by ML risk systems
0 → 10
Enterprise customers won as CTO
16
ML models shipped to production
Credibility
  • Published in The Laryngoscope & AJHG
  • Data Science Advisor, University of Calgary
  • AI Advisory Committee, SAIT
  • Former CTO, clinical AI platform

About Tim Cruz

About

I've spent the better part of a decade taking high-stakes AI from research to the real world — and I help health-tech founders do the same.

I started as a data scientist building deep-learning models for point-of-care diagnosis, and co-authored peer-reviewed research — on clinical voice AI in The Laryngoscope, and on 3D facial morphology in The American Journal of Human Genetics. That work pulled me into product and leadership: as CTO of a clinical AI company, I took a regulated platform from zero to ten enterprise customers and achieved HIPAA, SOC 2, PIPEDA, and ISO 27001 compliance along the way.

Most recently I led data science at a fintech, where my team shipped 16 production ML models governing more than $2B in payments and cut fraud and credit-risk losses dramatically. Across all of it, my real job has been the same: translating fluently between data scientists, engineers, regulators, and the C-suite so the right things actually get built.

I founded Cruz Control Consulting to give founders that translation layer on demand. Health-tech is my home turf — clinical software, EMRs, patient platforms, health data — but the foundations I build apply anywhere data and product have to grow up fast. I'm based in Calgary and work with teams across Canada.

Services

Four ways I help you build the foundations

Engagements scoped to where you actually are — from a focused sprint to embedded leadership. Health-tech is my specialty; the work travels to any data- and product-driven company.

Data Foundation Sprints

Fixed-scope engagements to stand up the data infrastructure, governance, and MLOps practices your product needs to scale — without committing to an 18-month roadmap.

Best for: teams whose data is outgrowing their tooling

Product Practice Maturity

Hands-on advisory to mature how your team discovers, scopes, prioritizes, and ships — so leadership stops being the bottleneck on every feature.

Best for: founder-led teams scaling past ad-hoc process

Fractional Head of Data / Product

Embedded, part-time senior leadership for teams that need the judgment of a Head of Data or Product before they're ready — or able — to hire one full-time.

Best for: companies between their first hire and a full team

Expansion Strategy Support

Data and product guidance for companies entering new markets or provinces — grounded in real experience scaling regulated products across jurisdictions.

Best for: products moving into new regions or regulations

How I work

A diagnostic-first approach

I don't impose a framework from the top down. I learn how your team really works, pilot improvements on live work, and make the gains measurable — so the practices outlast the engagement.

1

Discover & diagnose

I immerse in how requirements move from idea to a developer's screen today — through interviews and workflow audits — then deliver a clear-eyed gap analysis against data and product best practices.

2

Pilot & implement

We trial new practices on real features — PRD and initiative templates, governance, roadmapping — refining each iteration instead of dropping a rigid process on your team overnight.

3

Measure & mature

We define the KPIs that matter — development velocity, rework rate, how often leadership has to step in — so improvement is provable and the team owns the practice without me.

Selected work

A look at a current engagement

● Engagement in progress · 2026
A fast-growing Calgary EMR company
Electronic medical records · thousands of clinicians across hundreds of clinics · expanding into new provinces

Maturing product practices as the company scales

A bootstrapped EMR company was growing faster than its product process. Leadership was being pulled into the details of nearly every feature — scoping, prioritizing, and quality-checking work that a maturing product team should own. They brought me in to close that gap.

  • Auditing how features move from idea to deployment, and acting as workflow owner on live features
  • Piloting standardized PRD and initiative templates so full scope is captured before build
  • Defining KPIs — velocity, rework rate, leadership interventions — to track the health of the lifecycle

Client details anonymized at the engagement's request. Happy to talk specifics in a conversation.

Who I work with

Founders whose ambition has outgrown their process

I do my best work with seed-to-Series C health-tech founders — CEOs, CPOs, and heads of data or product — whose data and product practices haven't kept pace with how fast the company is growing. If your roadmap is outrunning your foundations, that's exactly the gap I close.

EMR & clinical software Patient & provider platforms Health data & AI Seed → Series C Scaling teams Canada-wide

I keep engagements flexible. For the right long-term fit, I'm open to partnership and equity-aligned structures — because I'd rather grow alongside the companies I help build than just bill by the hour.

Writing

Notes on building health-tech that ships

Occasional writing on data, product, and the messy gap between a working model and a shipped product.

Contact

Let's talk about what you're building

Tell me what you're building and where it's getting stuck. I read every message myself, and I'll be straight with you about whether I'm the right fit.

I'll get back to you within a couple of business days.